THE SECTOR
Tunisia’s tourism sector is a major source of employment, providing direct jobs for close to half a million people. As the market evolves, however, industry workers need new service skills and business techniques to thrive. Effective avenues for private sector advocacy and communication with the government are also essential to the industry’s continued growth.
VISIT TUNISIA’S VISION AND STRATEGY
The USAID Visit Tunisia Activity strengthens Tunisia’s tourism climate by promoting international quality standards, policy dialogue, and industry advocacy for policy, regulatory, and institutional enhancements. Our work includes training and support services to government agencies, SMEs, and tourism federations and associations, including in the use of new digital solutions. We aim to see Tunisia build a competitive tourism sector that is sustainable, resilient, and diverse.
Our Work
Visit Tunisia works with public and private stakeholders to improve Tunisia’s enabling policy, regulatory environment, and training mechanisms to foster competitiveness and growth in tourism. This work covers six broad areas:
Strengthening tourism associations and federations
Improving quality, safety, and professional standards
Industry-based training and certification (Pathways to Professionalism)
Tourism SME Training and Support Activity.
Improving data-driven decision-making
